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Algorithms · December 2023

AI-created 'virtual influencers' are stealing business from humans

AI-generated models like Aitana Lopez are booking $1,000-a-post brand deals in the $21 billion creator economy, leaving human influencers to watch their rates get undercut by pixels. The algorithm giveth jobs, and the algorithm taketh away.

Source: Ars Technica

ai influencersvirtual influencersjobsalgorithm

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